Planning primary research

For my project my target group is for women between 25 and 35 years old. I want to research what they think about the 90s and fashion. I have my own vision in my mind about fashion in the 90s, but I don't know what my target group likes. To engage with my audience and find out which products they like,  I have set up a questionnaire to know more about my audience. So I know they are interested in the products I offer. 

Introduction

The aim of this questionnaire is to find out where your interests lie. These questions are inspired on the trends from the nineties. The survey takes approximately 2 minutes. The data will be used as part of the university assessment.

1.  Which clothing trend from the nineties would you like to see again? You can chose more options.

- Little black dress

- Blazers with loud prints

- Wide leg trousers

- Long leather jackets

- Mini skirts

2. Which accessories from the nineties you would like to see again? You can chose more options.

- Pearls                

- Oval sunglasses

- Mini bags

- Bucket hat

- Choker

3. Would you like to see the clothing trends of the 90s reinvented with a modern twist and why?

Open question

4.  If you answered yes in the previous question which item you would like to see reinvented.

- Little black dress

- Blazers with loud prints

- Wide leg trousers

- Long leather jackets

- Mini skirts

- Other

5. Would you like to see the advertising images with only the trends from the nineties or the whole image is inspired on the nineties. (background/hair/make-up etc.) Please explain your answer. 

Open question

6. Which of the following clothing styles do you prefer?

- Streetstyle

- Casual

- Formal/elegant

- Chic/Sexy 

7. What are your first thoughts when you think of an editorial inspired on the nineties?

- open question

See here the link for the questionnaire. I will ask my friends and family between 25 and 35 years old.